SOL

Taste the Sun

  • CLIENT:

    SOL

  • SUMMARY:

    A European agency asked us to bring our expertise in music from LATAM markets to authentically tell the "taste the sun" story for this Mexican brand in Europe. We selected the best Mexican talent, and wrote and recorded lyrics for this track that would go on to expand beyond its initial planned few markets, airing across Europe, the Americas and Africa.

  • SERVICES:

    Original Song Composition & Recording

Project impact

  • - Major brand growth in its initial year running
    - Re-licensed for a second year, with new creative and for additional media and several new countries - from South Africa to Chile.
  • - The artist, Niña Dioz, created a full-length version of the song which helped her get signed to a major publisher and grow as a professional artist.

Song credits

  • Song: “Muévete”
    Composer/Singer: Niña Dioz
  • Additional Composers: Jules Reivers, Roel Gommans