SOL

Taste the Sun

  • CLIENT:

    SOL

  • SUMMARY:

    Be the experts on Mexican talent to select, write and record lyrics for a hip-hop track that carries the message of the campaign, “Taste the Sun” for European summer.

  • SERVICES:

    Original song composition

Project impact

  • Major brand growth in its initial year running
    Re-licensed for a second year, with new creative and for additional media and several new countries - from South Africa to Chile.
  • The artist, Niña Dioz, created a full-length version of the song which helped her get signed to a major publisher.

Song credits

  • Song: “Muévete”
    Composer/Singer: Niña Dioz
  • Additional Composers: Jules Reivers, Roel Gommans