Taste the Sun
Be the experts on Mexican talent to select, write and record lyrics for a hip-hop track that carries the message of the campaign, “Taste the Sun” for European summer.
Original song composition
- Major brand growth in its initial year running
Re-licensed for a second year, with new creative and for additional media and several new countries - from South Africa to Chile.
- The artist, Niña Dioz, created a full-length version of the song which helped her get signed to a major publisher.
- Song: “Muévete”
Composer/Singer: Niña Dioz
- Additional Composers: Jules Reivers, Roel Gommans