Corona “Este Espíritu”

Original Music Composition
Talent Aquisition

7-Time Winner of Círculo de Oro, México 2018, including:
Best Audio-Visual Piece
Best Original Music

Corona came to Parvin Music to create everything here from scratch and to launch a project that showed Corona’s stake in the middle of music in Mexico.

We searched for and enlisted La Banda Bastón and Sotomayor, two of the most respected and talented musical acts in Mexico, to create a song about what it is to be a proud Mexican, and created a cultural phenomana around the young generation of Mexican Corona drinkers.

Number of Video Plays: 10 million+ 
Spotify Plays: 3.8 million
Radio Stations Airplay: 96 stations nationwide
Awards Won: 9+